Q3 2025 Activity Report Webinar
CalMTA continues to make substantial progress on market transformation initiative (MTI) development and operational milestones in the 3rd quarter of 2025. In this webinar, the CalMTA team will share activities related to market transformation idea development, operations, financial status, and key outcomes including publishing the Commercial Building Efficiency Accelerator Advancement Plan, launching a Solicitations Portal […]
On Demand: Q2 2025 Activity Report Webinar
CalMTA continues to make substantial progress on market transformation initiative (MTI) development and operational milestones in the 2nd quarter of 2025. In this webinar, the CalMTA team shared activities related to market transformation idea development, operations, financial status, and key outcomes including publishing the 2024 Annual Report; completing Strategy Pilot Reports for both the Chefluencer […]
On Demand: Q1 2025 Activity Report Webinar
CalMTA made substantial progress on several operational and market transformation initiative (MTI) development milestones in the 1st quarter of 2025. The CalMTA team shared activities related to market transformation idea development, stakeholder outreach, operational aspects, and financial status. This included reports on two Strategy Pilots for Induction Cooking and Room Heat Pump technologies. This webinar […]
CalMTA Advisory Board Member Application Now Closed
CalMTA accepted applications for the seats of the Market Transformation Advisory Board (MTAB) members whose one-year term ends in April 2025 from Feb. 5-21, 2025. The applications are now closed. The available seats are for two-year terms in the categories of Workforce and/or Labor and National/Regional Energy Efficiency Policy Professional. While applications are open to the public, CalMTA anticipates that current members for these seats will reapply to […]
CalMTA to host limited series of Chefluencer events at retail locations
Building on the success of CalMTA’s Induction Cooking Strategy Pilot at community events in fall 2024, CalMTA is continuing to test interventions and messaging that could be used to change public opinion and create awareness of induction cooking’s benefits. CalMTA and the Building Decarbonization Coalition (BDC) are teaming up again this February to host a limited series of Chefluencer events in […]
Idea to Initiative: How innovative partnerships can help shape market transformation in California
This article was originally published in the 4th quarter 2024 issue of AESP Energy Intel. The need to accelerate California’s climate action feels increasingly urgent: the summer of 2024 was the hottest on record and recent reports indicate that the state must nearly triple the current reduction rate for greenhouse gas (GHG) emissions to meet 2030 targets. At the same time, new goals – like the call for six million heat pumps to be installed by 2030 – spark the need for innovative solutions that break down […]
Market Transformation In California Is Taking Shape
California’s efforts toward market transformation reached a major milestone in late December with CalMTA filing an application to the California Public Utilities Commission (CPUC) requesting approval of new initiatives for implementation. Filed by Pacific Gas and Electric, the application includes two recommended Market Transformation Initiative (MTI) Plans that aim to deliver energy efficiency and decarbonization outcomes to […]
On Demand: Q3 2024 Activity Report webinar
In the third quarter of 2024, CalMTA made substantial progress on operational and market transformation initiative (MTI) development milestones from our 2024 Operations Plan. In this webinar, the CalMTA team will share these milestones, details on the work behind them, and how our progress is driving us closer to MTI implementation and achieving California’s climate […]
An Equity Lens For Market Transformation: CalMTA’s Integrated Program Design Approach
The 2024 ACEEE Summer Study on Energy Efficiency in Buildings brought together more than 1,200 energy professionals last month to share their innovative work and collaborate on solutions to persistent challenges, centered on the theme Equity and Climate Action: Time to Deliver. During the conference, CalMTA team members were able to share our work to integrate equity […]
CalMTA Launches Chefluencer Strategy Pilot
As part of the research phase for the Induction Cooking market transformation idea development, CalMTA is working on a Strategy Pilot to test interventions and messaging that could be used to change public opinion and build awareness of induction cooking’s benefits. This pilot aims to learn from and build upon the Building Decarbonization Coalition’s (BDC) successful “Chefluencer” program, which uses experienced […]
