On demand: Q3 webinar

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In the third quarter of 2024, CalMTA made substantial progress on operational and market transformation initiative (MTI) development milestones from our 2024 Operations Plan. In this webinar, the CalMTA team will share these milestones, details on the work behind them, and how our progress is driving us closer to MTI implementation and achieving California’s climate goals for cost-effective energy efficiency, decarbonization, workforce development, and equity.

This webinar was held on Jan. 9, 2025 from 10 am -12 pm PST.

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On Demand: Chefluencer strategy pilot webinar

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CalMTA received approval for a potential Market Transformation Initiative (MTI) focused on induction cooking in January 2024. As part of the induction MTI research phase, a proposed Strategy Pilot has been developed aiming to test an intervention that could be used to change public opinion, build awareness on the benefits of induction cooking, and ultimately grow demand for induction cooktops and ranges. The Strategy Pilot was open for public comment on the CPUC PDA site from May 21 – June 5, 2024.

This Strategy Pilot builds upon the good work that others have already been doing in California. For example, the Building Decarbonization Coalition (BDC) has been running a successful “Chefluencer” program where local chefs demonstrate induction technology and talk through the benefits of switching to induction cooktops and ranges

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On Demand: Strategy Pilot Comment Review Webinar

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In the development of its first set of market transformation ideas to advance, CalMTA has identified several opportunities and barriers that warrant further research into how consumers interact with the targeted technologies. Two proposed Program Strategy Pilots have been developed that would test potential market intervention strategies for window/portable heat pumps and induction cooktops and ranges. Plans for these Strategy Pilots were available for comment on the California Public Utilities Commission (CPUC) public documents site for two weeks in January. This webinar was an opportunity for the public to hear about the Strategy Pilots, a summary of comments received, and how CalMTA addressed that feedback in its planning. This meeting was open to the public and included time for public comment.

This webinar was recorded on Friday, February 9 at 11:00 am-12:00 pm PDT.

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Program Strategy Pilot: Portable/Window Heat Pump Self-Installation Practices

Program Strategy Pilot: Geographic Targeting Using ESRPP for Portable/Window Heat Pump and Induction Cooking

Batch 1 Strategy Pilot Feedback Memo

On Demand: CalMTA Request for Ideas briefing part 2

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This virtual event about the RFI was held on July 26, 2023, and is now available on demand.

CalMTA is seeking ideas to help California reach its energy efficiency and decarbonization goals through market transformation. If you know of cutting-edge technologies or practices that save energy, we want to hear from you through our RFI open through 8/18. CalMTA will also favor ideas that deliver clean energy workforce development and energy equity. Submissions that advance will be further developed and deployed to remove market barriers and catalyze market adoption. This includes a competitive solicitation of bids for firms for implementation.

This on-demand webinar covers the types of market-level initiatives CalMTA is developing, how to submit your idea and the information requested, how submissions will be reviewed and scored based on several categories, and the next steps for development. Questions were answered live during the event. This RFI is an opportunity to influence California’s market transformation portfolio of technologies, products, services, practices, or delivery approaches that save energy. Join us in creating a new marketplace of ideas!

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On Demand: CalMTA Request for Ideas briefing

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This virtual event about the RFI was held on June 14, 2023 and is now available on demand.

Got game changing innovation? 

Learn about CalMTA’s Request for Ideas (RFI) and prepare to share your market transforming ideas.

CalMTA is seeking ideas to help California reach its energy efficiency and decarbonization goals through market transformation. If you know of cutting-edge technologies or practices that save energy, we want to hear from you through our RFI opening until Aug. 18, 2023.  CalMTA will also favor ideas that deliver clean energy workforce development and energy equity. Submissions that advance will be further developed and deployed to remove market barriers and catalyze market adoption. This includes a competitive solicitation of bids for firms for implementation.

This on demand webinar covers the types of market-level initiatives CalMTA is developing, how to submit your idea and the information requested, how submissions will be reviewed and scored based on several categories, and next steps for development. This RFI is an opportunity to influence California’s market transformation portfolio of technologies, products, services, practices, or delivery approaches that save energy. Join us in creating a new marketplace of ideas!

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Questions? Contact  Taqua Ammar

On Demand: Theory of market transformation

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Market transformation is now launching in California under CalMTA. This on demand session covers the theory of market transformation and why it’s an important part of the state’s energy efficiency and decarbonization portfolio. CalMTA initiatives will work to strategically intervene in a market ​to create lasting change by removing market barriers or exploiting opportunities, accelerating the adoption of identified technologies or practices. This session will cover the basics of market transformation, the process of logic model development, and exit strategy.  This event was originally held on 4/28/23. 

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