Forming California’s Market Transformation Plans
Over two years ago, CalMTA launched to form a portfolio of market transformation initiatives (MTIs) to increase energy efficiency and support California’s energy and climate goals. Plans for the first MTIs – Induction Cooking and Room Heat Pumps – were submitted via an Application to the California Public Utilities Commission (CPUC) in December 2024 and are now awaiting approval to begin implementation.
Three additional initiatives are reaching completion of their MTI Plans in late 2025 and early 2026:
CRTUs | December 2025
CRAWS | March 2026
Residential HPWH | April 2026
Ahead of releasing the final draft MTI Plans, the Idea to Initiative education series will highlight and preview key portions of these plans via online resources and MTAB meeting presentations and discussions.
The series will roll out as shown on the timeline below:
The California Market Transformation Administrator (CalMTA) develops and manages market transformation initiatives in the state to reduce energy use and reduce greenhouse gas (GHG) emissions.
CalMTA follows a rigorous process for reviewing, scoring, and then developing relevant, timely market transformation initiatives. The process supports market transformation initiative creation from concept to program development to market deployment, as well as the eventual exiting of the market.
We welcome your questions and suggestions.
Have questions or comments about CalMTA?
Use our contact form to connect with us, or reach out to:
CalMTA
Resource Innovations
719 Main Street, Suite A
Half Moon Bay, CA, 94019
(888) 217-0217
All Advisory Board meetings are open for public comment. If you’re unable to share your thoughts during an MTAB meeting, access our comment form to to provide your opinion.
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