CalMTA, a program of the California Public Utilities Commission, drives energy efficiency, decarbonization, and market innovation to advance clean energy and climate goals for all Californians.
Three new market transformation initiative plans are nearing completion in the coming months. Through the Idea to Initiative education series, CalMTA reveals the process behind initiative development and shares key elements of each plan.
CalMTA’s Commercial Replacement and Attachment Window Solutions market transformation idea offers a significant opportunity to improve building envelope thermal performance, reduce heating, ventilation, and air conditioning (HVAC) loads, and enable downsizing of HVAC systems in need of replacement.
CalMTA sends updates twice a month about progress on our work. Join our mailing list to stay up-to-date on the development of California’s market transformation initiatives.
Our Advisory Board meetings are always open to the public, and our informational webinars offer insight into the market transformation process. All are available live or on demand.
Market transformation is the strategic process of intervening in a market to create lasting change and can deliver lasting energy efficiency benefits.
Guidance. Collaboration. Connection. In the last 12 months, a new Equity Sounding Board supporting CalMTA’s initiative development delivered on all three of these themes in a big way. This work kicked off in December 2024 and has resulted in a journey of shared learning and discovery with the formation of this eight-member panel of experts […]
After nearly three years of development and an Application proceeding process, the California Public Utilities Commission (Commission) is poised to decide on CalMTA’s request for approval and funding for the first market transformation initiatives (MTIs) for the state’s forming portfolio. CalMTA submitted MTI plans in this first tranche featuring two technologies that would help further […]
Heat pump water heaters (HPWHs) are not a new technology – in fact, they’re widely recognized by energy professionals as a high-value technology that can bring energy savings, health, and comfort benefits to households across California. They are also a critical piece of helping the state meet its energy efficiency and decarbonization goals, which has […]
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The California Market Transformation Administrator (CalMTA) develops and manages market transformation initiatives in the state to reduce energy use and reduce greenhouse gas (GHG) emissions.


CalMTA follows a rigorous process for reviewing, scoring, and then developing relevant, timely market transformation initiatives. The process supports market transformation initiative creation from concept to program development to market deployment, as well as the eventual exiting of the market.

Learn more about CalMTA’s planning and research on energy efficient technologies and our work to build California’s market transformation portfolio, and access quarterly and annual progress reports.
Want to learn more? Join our mailing list to stay informed about upcoming meetings and events, RFI and RFP announcements, and more.
We welcome your questions and suggestions.
Have questions or comments about CalMTA?
Use our contact form to connect with us, or reach out to:
CalMTA
Resource Innovations
719 Main Street, Suite A
Half Moon Bay, CA, 94019
(888) 217-0217
All Advisory Board meetings are open for public comment. If you’re unable to share your thoughts during an MTAB meeting, access our comment form to to provide your opinion.