Research

Status update: Geographic Targeting Using ESRPP for Room Heat Pumps and Induction Cooking Strategy Pilot

December 18, 2024

CalMTA’s exploration of the Room Heat Pumps and Induction Cooking market transformation ideas (MTIs) identified engaging retailers to stock and promote these targeted technologies as a key intervention point for influencing consumer adoption. The Geographic Targeting Using ESRPP for Room Heat Pumps and Induction Cooking Program Strategy Pilot was developed to help determine whether the ENERGY STAR® Retail Products Platform (ESRPP) could serve as a viable intervention strategy for targeting environmental and social justice (ESJ) communities once the MTIs move into market deployment.

The Geographic Targeting Using ESRPP for Room Heat Pumps and Induction Cooking Strategy Pilot, designed to inform the development of full MTI Plans and future interventions, is ongoing. A full assessment report on the outcomes, findings, and recommendations will be publicly available in mid-2025 and shared through CalMTA’s regular news updates. In the meantime, this memo serves to provide a summary of the work undertaken and a status of progress. For the full scope of work for this effort, click here.

Electrification|Heat Pumps|Heating/Cooling|Indoor Air Quality|Multifamily Housing|Residential|Strategy Pilots|Tenants

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The California Market Transformation Administrator (CalMTA) develops and manages market transformation initiatives in the state to reduce energy use and reduce greenhouse gas (GHG) emissions.

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