MARKET TRANSFORMATION

ADVISORY BOARD MEETING

On Demand: MTAB Meeting – 8/20/2025

This virtual Market Transformation Advisory Board (MTAB) meeting was held on Wednesday, Aug. 20 from 9 am – 12 noon. This MTAB meeting marked the beginning of CalMTA’s 2025 Idea to Initiative education series where the CalMTA team reviewed the results of the Commercial Rooftop Units (CRTUs) Market Transformation Theory and Market Characterization report, which provides insights into the current state of the rooftop HVAC market and how these findings inform the developing initiative’s logic model.

Other agenda items included a review of the comments received for the Commercial Building Efficiency Accelerator (CBEA) Advancement Plan, and a public comment period where attendees asked a question or made statements for the record. 

Public comment

You can also follow the link below to leave a public comment regarding MTAB meetings and/or topics discussed. Public comments will be included in the MTAB notes and posted on our website after the meeting. 

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Agenda & packet materials

Agenda

Previous MTAB meeting notes: June 27

Commercial Buildings Efficiency Accelerator Advancement Plan: Red-lined version

Commercial Buildings Efficiency Accelerator Advancement Plan: Comment and Response

Commercial Buildings Efficiency Accelerator Feedback Summary Memo

Commercial Rooftop Units Logic Model

Meeting slides

Meeting recording

Meeting notes will be posted here shortly.

The California Market Transformation Administrator (CalMTA) develops and manages market transformation initiatives in the state to reduce energy use and reduce greenhouse gas (GHG) emissions.

CalMTA seeks to help meet California’s energy efficiency and decarbonization goals by accelerating adoption of energy-efficient products and practices through market transformation. Market transformation is a proven strategic process of intervening in a market to create lasting change.
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CalMTA follows a rigorous process for reviewing, scoring, and then developing relevant, timely market transformation initiatives. The process supports market transformation initiative creation from concept to program development to market deployment, as well as the eventual exiting of the market.

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The Market Transformation Advisory Board (MTAB) provides expertise and unbiased, non-binding recommendations on CalMTA’s market transformation initiatives. Register here for an upcoming advisory board meeting.

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Latest meeting: Wednesday, August 20

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Learn more about CalMTA’s planning and research on energy efficient technologies and our work to build California’s market transformation portfolio, and access quarterly and annual progress reports.

Featured Resources

Commercial Rooftop Units Market Characterization Report

Commercial Building Efficiency Accelerator Advancement Plan

Room Heat Pump Self-Installation Practices Strategy Pilot Report

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All Advisory Board meetings are open for public comment. If you’re unable to share your thoughts during an MTAB meeting, access our comment form to to provide your opinion.

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