CPUC Program Launches to Innovate Energy Efficiency through Market Transformation

January 1, 2023

SAN FRANCISCO, Jan 31, 2023 – The California Public Utilities Commission (CPUC) today announced the state’s first-ever Market Transformation Administrator (CalMTA) to advance groundbreaking energy efficiency transformation initiatives that will bring sustainable, cost-effective market changes to California. Resource Innovations, a clean energy services provider led by women, has been awarded the contract and will partner with a team of experts in program development, evaluation, and equity.

The CalMTA will oversee the development and implementation of new energy efficiency initiatives as outlined in Decision 19-12-021 and approved by the CPUC in November 2022.

“I am pleased that our market transformation framework is underway with the recent selection of the CalMTA. I look forward to the establishment of an Advisory Board that will keep an eye to assuring all communities will have an opportunity to benefit, especially disadvantaged communities,” said CPUC Commissioner Genevieve Shiroma, the assigned Commissioner for the energy efficiency Rulemaking. “Key elements adopted in the market transformation framework are from contributions of the California Energy Efficiency Coordinating Committee.”

Added Commissioner Darcie L. Houck, “The CalMTA is critical for delivering on the promise of new energy efficiency technologies in California. I look forward to working with Resource Innovations in this role, and to continue building on California’s record of success.”

Market transformation is an effective method in various technology areas within the energy sector, including energy efficiency, which aims to eliminate market barriers to adoption of innovative technologies in support of California’s clean energy and climate goals. Market transformation initiatives strive to be self-sustaining and can yield measurable benefits that remain long after active market interventions have ended. These initiatives will also seek to support California’s goals in greenhouse gas reduction, workforce development, and equity.

“During this eight-year effort, we’ll align and collaborate with current programs, utilities, and stakeholders to bring additional market-based efficiency solutions for the benefit of all Californians,” said Lauren Casentini, CEO of Resource Innovations. “As the CalMTA, we’ll work closely with CPUC staff to establish an Advisory Board and lead a public process to solicit ideas for market transformation initiatives.”

In its role as administrator, Resource Innovations will work with Cadmus Group2050 PartnersOrtiz GroupBRIO, and Unrooz Solutions to design market transformation initiatives and then bid out their implementation. The CalMTA will prioritize incorporating traditionally marginalized, low-income communities in its market transformation efforts. The approximately $300 million effort is funded by California utility customers and administered by Resource Innovations under the auspices of the CPUC. It will eventually be transitioned to a nonprofit entity.

Headquartered in the San Francisco Bay Area, Resource Innovations offers software-enabled clean energy services for utilities and their customers. The company’s majority-women board of directors shares Resource Innovations’ commitment to accelerating energy innovation and making clean and sustainable energy more available, accessible, and affordable. For more information about Resource Innovations and market transformation, visit: www.resource-innovations.com/utility-services/market-transformation.

The CPUC regulates services and utilities, protects consumers, safeguards the environment, and assures Californians’ access to safe and reliable utility infrastructure and services. For more information on the CPUC, please visit www.cpuc.ca.gov.

Click for a PDF of the release

Contact:

Stacey Hobart, [email protected] or Terrie Prosper [email protected]

Related Resources

The California Market Transformation Administrator (CalMTA) develops and manages market transformation initiatives in the state to reduce energy use and reduce greenhouse gas (GHG) emissions.

CalMTA seeks to help meet California’s energy efficiency and decarbonization goals by accelerating adoption of energy-efficient products and practices through market transformation. Market transformation is a proven strategic process of intervening in a market to create lasting change.
Young Korean female chef working in restaurant kitchen

CalMTA follows a rigorous process for reviewing, scoring, and then developing relevant, timely market transformation initiatives. The process supports market transformation initiative creation from concept to program development to market deployment, as well as the eventual exiting of the market.

The Market Transformation Advisory Board (MTAB) provides expertise and unbiased, non-binding recommendations on CalMTA’s market transformation initiatives. Register here for an upcoming advisory board meeting.
Learn more about CalMTA’s planning and research on energy efficient technologies and our work to build California’s market transformation portfolio, and access quarterly and annual progress reports.
Want to learn more? Join our mailing list to stay informed about upcoming meetings and events, RFI and RFP announcements, and more.  

Subscribe

Name(Required)

Get in touch

We welcome your questions and suggestions.

Have questions or comments about CalMTA?
Use our contact form to connect with us, or reach out to:

CalMTA

Resource Innovations
719 Main Street, Suite A

Half Moon Bay, CA, 94019

(888) 217-0217

Contact Us

Name(Required)

All Advisory Board meetings are open for public comment. If you’re unable to share your thoughts during an MTAB meeting, access our comment form to to provide your opinion.

Subscribe

Want to learn more? Sign up for our mailing list to receive twice-monthly updates about upcoming events, including Advisory Board meetings, informational webinars, important RFI deadlines, and more.

Subscribe

Name(Required)