CalMTA now Recruiting Advisory Board Members
CalMTA is now accepting applications for the seats of the Market Transformation Advisory Board (MTAB) members whose terms end in April 2026. The public is welcome to apply from February 9 – 25, 2024 through the application form. The available seats are for two-year terms in the categories of: The Role of MTAB Members The MTAB is critical to CalMTA’s operations, bringing their expertise and perspectives to this important and high-profile program to establish a market transformation portfolio for California. In their […]
CalMTA 2025 Year in Review: A Year of Progress and Partnership
As 2025 draws to a close, we’re reflecting on a year that marked significant strides in California’s market transformation journey. From launching new initiatives to deepening collaborative relationships across the state, CalMTA’s work unlocked innovative pathways to achieve a more efficient energy future for all Californians. A detailed account of these milestones can be found in the quarterly reporting webinars CalMTA […]
CPUC Approves First-Ever Statewide Market Transformation Initiatives to Advance Energy Efficiency and Decarbonization
SAN FRANCISCO, Dec. 2, 2025 – The California Public Utilities Commission (CPUC) unanimously approved the first-ever statewide energy efficiency Market Transformation Initiatives (MTIs) for California. The MTIs, proposed by CalMTA (the California Market Transformation Administrator), are designed to work with manufacturers and market supply chains to accelerate market adoption of energy-efficient products that will help realize the state’s goals on […]
Pre-Bid Webinar for Room Heat Pumps MTI Implementation

CalMTA seeks qualified contractors or teams to implement the Room Heat Pumps Market Transformation Initiative (MTI). CalMTA staff conducted a virtual pre-bid webinar to provide an overview of the Request for Proposal (RFP), scope of work, and the submission process, and to allow participants to ask questions to help them determine their interest in pursuing […]
Room Heat Pumps Market Transformation Initiative is the First to Advance to Implementation

The California Public Utilities Commission (CPUC) voted 5-0 today to approve the first market transformation initiatives (MTIs) developed by CalMTA. The cost-effective MTIs feature two technologies that would help further California’s efficiency and decarbonization goals. The technologies include induction cooking products, with attention to 24” 120V models that fit in smaller kitchens, and 120V window heat pumps tailored for California’s climate and buildings. Both represent missing pieces […]
Market Transformation for All Californians: CalMTA’s Equity Sounding Board Celebrates a Year of Fruitful Collaboration

Guidance. Collaboration. Connection. In the last 12 months, a new Equity Sounding Board supporting CalMTA’s initiative development delivered on all three of these themes in a big way. This work kicked off in December 2024 and has resulted in a journey of shared learning and discovery with the formation of this eight-member panel of experts […]
First Two MTIs in California’s Market Transformation Portfolio to be Decided
Update: On Nov. 20, the CPUC unanimously approved the Proposed Decision. Read more here. After nearly three years of development and an Application proceeding process, the California Public Utilities Commission (Commission) is poised to decide on CalMTA’s request for approval and funding for the first market transformation initiatives (MTIs) for the state’s forming portfolio. CalMTA […]
ESJ and Efficiency Advocates Sign Letter to Support CalMTA Initiatives
In Dec. 2024, an application was submitted to the California Public Utilities Commission (CPUC) on CalMTA’s behalf which would authorize deployment of the first two Market Transformation Initiative (MTI) Plans for a Room Heat Pumps MTI and an Induction Cooking MTI. This is a process that includes many parties, comments, and briefs to the CPUC […]
CalMTA’s Residential HPWH Summit Unites A Complex Market To Find Innovative MT Pathways

Heat pump water heaters (HPWHs) are not a new technology – in fact, they’re widely recognized by energy professionals as a high-value technology that can bring energy savings, health, and comfort benefits to households across California. They are also a critical piece of helping the state meet its energy efficiency and decarbonization goals, which has […]
CalMTA’s Equity Lens Strengthens MTI Development

As CalMTA works to develop a market transformation portfolio for California, applying an equity lens allows us to identify market-level barriers faced by environmental and social justice (ESJ) communities and informs strategic interventions that will bring energy efficiency benefits to these communities more quickly. CalMTA’s market-level work is strengthened by direct engagement with ESJ community […]