MTAB Welcomes Two New Members

April 27, 2026

We are pleased to announce that the Market Transformation Advisory Board (MTAB) members starting terms in April 2026 will be:  

  • Hayley Goodson, TURN | Ratepayer Advocacy/Protection  
  • Jillian Rich, Sacramento Municipal Utility District (SMUD)​ | Evaluation Professional ​ 
  • Peter Miller​, independent (formerly NRDC) | Environmental Advocacy 
  • ​Abhilasha Wadhwa, California Public Utilities Commission (CPUC)​ ​| CPUC representative 

Two of these members are current MTAB members that reapplied for their seats and were chosen among other candidates. The CPUC representative, Abhilasha Wadhwa, was seated by the CPUC’s Energy Division.   

“We are excited to build on our partnership with MTAB as we advance market transformation initiatives designed to deliver lasting, inclusive energy efficiency outcomes across California,” said Lynette Curthoys, Vice President of Market Transformation at Resource Innovations who oversees administration of the CPUC’s CalMTA program.  

The MTAB plays a vital role in supporting CalMTA’s work, bringing diverse expertise and perspectives to help shape California’s market transformation initiatives. MTAB members provide independent, non-binding guidance to both CalMTA and the CPUC throughout the planning and implementation process. Their contributions include evaluating proposed initiatives, offering input on research and development plans, and monitoring overall progress. 

“We would also like to express our gratitude to Fred Gordon, who has served on the MTAB for the last three years providing invaluable expertise to guide our initiative development and evaluation planning efforts,” Curthoys added. “Fred will continue to collaborate with CalMTA through his role on the Evaluation Advisory Group.”  

Seating members for new board terms 

Per the MTAB Charter, CalMTA opened applications for seats with expiring terms from February 9 – March 5, 2026. This recruitment and selection process is designed to identify highly qualified candidates through a structured and transparent approach. All candidates and seated members must agree to Conflict of Interest requirements as detailed in the Charter. The MTAB application will open again in the first quarter of 2027 to fill expiring seats for the following positions:  

  • Workforce and/or labor 
  • National/Regional Energy Efficiency policy professional 
  • IOU Representative  
  • CCAs/RENs Representative 

Stay informed by joining our mailing list to receive timely updates regarding the application process. 

Related Resources

The California Market Transformation Administrator (CalMTA) develops and manages market transformation initiatives in the state to reduce energy use and reduce greenhouse gas (GHG) emissions.

CalMTA seeks to help meet California’s energy efficiency and decarbonization goals by accelerating adoption of energy-efficient products and practices through market transformation. Market transformation is a proven strategic process of intervening in a market to create lasting change.
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CalMTA follows a rigorous process for reviewing, scoring, and then developing relevant, timely market transformation initiatives. The process supports market transformation initiative creation from concept to program development to market deployment, as well as the eventual exiting of the market.

The Market Transformation Advisory Board (MTAB) provides expertise and unbiased, non-binding recommendations on CalMTA’s market transformation initiatives. Register here for an upcoming advisory board meeting.

Learn more about CalMTA’s planning and research on energy efficient technologies and our work to build California’s market transformation portfolio, and access quarterly and annual progress reports.

Want to learn more? Join our mailing list to stay informed about upcoming meetings and events, RFI and RFP announcements, and more.  

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