CalMTA’s Commercial Rooftop Units (CRTUs) Market Transformation Initiative (MTI) aims to accelerate market adoption of high-performance heat pump RTUs with advanced features as an efficient heating and cooling solution for California’s commercial buildings.
CRTUs offer a significant, cost-effective opportunity to reduce commercial building energy consumption, increase HVAC system resilience, reduce winter peak demand, and unlock grid-supportive flexibility at scale. Over time, the initiative intends to transform the market and lock in energy savings, grid benefits, and greenhouse gas (GHG) reductions to help meet California’s efficiency and decarbonization goals.
This MTI is based on more than two years of development, research, outreach, and analysis. Links to the supporting appendices are listed to the right. Additional appendices and the full plan will be available soon. CalMTA will submit this Plan to the California Public Energy Commission (CPUC) via an Application in spring 2026 following MTAB review in November.
Want to learn more about the Commercial Rooftop Units MTI Plan? Read the FAQs.
This appendix details the inputs, sources and methods used to develop the market forecasting, Total System Benefit (TSB), and cost-effectiveness model for this MTI.
This appendix includes the baseline assumptions and a thorough assessment of the market state, supply chain, market actors, and other programs that support the MTI.
The Induction Cooking MTI seeks to accelerate the market adoption of induction cooktops and ranges to provide a high-quality cooking experience and a more efficient technology than traditional electric resistance and gas stoves. The initiative also aims to reduce GHG emissions and provide enhanced health, safety, and other non-energy benefits
The Room Heat Pumps MTI will accelerate market adoption of this technology, which provides both heating and cooling for small single-family and multifamily households. Room heat pumps provide efficient heating and cooling, performing the same functions as room heaters or window/room air conditioners, and can be self-installed in standard wall
Q3 2025 Activity Report Webinar CalMTA continues to make substantial progress on market transformation initiative (MTI) development and operational milestones in the 3rd quarter of 2025. In this webinar, the CalMTA team will share activities related to market transformation idea development, operations, financial status, and key outcomes including publishing the
This Advancement Plan summarizes available information and essential research activities for the proposed Market Transformation Initiative (MTI) that CalMTA recommends advancing from Phase I: Concept Development into Phase II: Program Development. It represents the stage-gate deliverable illustrated in Figure 1 and describes the scope of work for research, testing, and
This Market Characterization report is an output of the Phase II research for the Efficient Rooftop Unit (ERTU) Advancement Plan, finalized in February 2024. The Advancement Plan described the research needed to support the development of the Commercial Rooftop Unit (CRTU) Market Transformation Initiative (MTI) Plan. Please note the Market
CalMTA continued to make substantial progress on market transformation initiative (MTI) development and operational milestones in the 2nd quarter of 2025. In this webinar, the CalMTA team shared activities related to market transformation idea development, operations, financial status, and key outcomes including publishing the 2024 Annual Report; completing Strategy Pilot

The California Market Transformation Administrator (CalMTA) develops and manages market transformation initiatives in the state to reduce energy use and reduce greenhouse gas (GHG) emissions.


CalMTA follows a rigorous process for reviewing, scoring, and then developing relevant, timely market transformation initiatives. The process supports market transformation initiative creation from concept to program development to market deployment, as well as the eventual exiting of the market.

Learn more about CalMTA’s planning and research on energy efficient technologies and our work to build California’s market transformation portfolio, and access quarterly and annual progress reports.
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